Alternate Branding and Info Through Front and Back Labels

Product labels are the perfect tool to give brands and their merchandise a great first impression. In the case of certain products such as food and cosmetics, back labels are essential to educating the customer while complying with mandatory labeling guidelines, ingredient disclosure, and nutritional labeling. Front and back labels give you space for branding, product details, and other relevant information the customers need to see. At PrintRunner, we make the pairing of eye-catching front labels and descriptive back labels available in many options.

PrintRunner offers custom label printing with various materials, finishes, and adhesives for different packaging types. The front and back label pairing is perfect for businesses using bottles, jars, and other cylindrical packaging. The labels also come in roll format for easy application, either by hand or through a labeler.

Interested? You can start by uploading your design and let PrintRunner do the rest.


Print Logos on the Front Labels, Details on the Back Labels

The front and back product labels set bring design and details to your products, showing your creative logo and typography on the front and essential descriptions on the back. The best part is that you can choose your designs, sizes, and label shapes with PrintRunner.


Label Shapes

Get creative with your designs by choosing the right shape for your packaging labels.

  • Square (with rounded corners)
  • Rectangle (with rounded corners)
  • Circle
  • Oval
  • Custom shape designs

Custom sizes

The label designs come in different sizes and you can choose the right one for your labels.

  • Minimum size: 0.5” x 0.5”; maximum size: 6" x 12"
  • Labels will be delivered in roll form; the width side is the dispensing end.
  • Labels are printed alternately on the roll making for easier application

Your label materials

Select the type of label you want. You can also choose the label material based on the type of product you’ll apply them.

  • White Paper – For indoor, non-refrigerated packaging
  • White BOPP (Indoor) – Tear-resistant and waterproof; can be used for cold and refrigerated products
  • White BOPP (Removable) – Removable BOPP option for products exposed to oil and refrigeration
  • Clear BOPP (Indoor) – Design gives off a “no label” look. Perfect if you want to see through the product’s content
  • Metallic BOPP – Metallic labels that add shine to your product packaging. Great for cosmetic uses; comes in silver, gold, and rainbow metallic.
  • White Vellum Texture - Estate #8 – Warm-white labels with a tactile feel. Adds personality to your products. Perfect for refrigeration
  • White Laid Texture - Estate #4 – White label with a smooth linear texture. Option for matte UV coating for added durability.
  • Cream Laid Texture - Estate #9 – Cream-colored label with smooth linear texture, perfect for wine bottles and refrigerated food packaging
  • Brown Kraft Paper – Adhesive brown kraft provides a rustic and classic look. Great for vintage-style packaging

Add Color to Your Label

  • Choose between, black & white, grayscale, or full-color printing
  • Options for white ink include:
  • Make everything transparent/metallic/kraft
  • Make only the background clear/metallic/kraft
  • Make white areas clear/metallic/kraft
  • Follow file settings

Label lamination

Add coating to your label for a sleek and tactile finish. Options for lamination include:

  • Gloss indoor lamination – Scratch-resistant coating
  • Matte finish – Adds a premium tactile finish


Product FAQs

Material

White Premium Sticker Paper
Our most popular paper label. Ideal for most indoor applications. Optional gloss or matte lamination adds oil & water-resistance to the label face. Not recommended for writing.

White BOPP (Indoor)
Polypropylene label that is oil & water-resistant. Great label option for products that require exposure to water, oil, moisture or refrigeration. Not recommended for writing.

Clear BOPP (Indoor)
Polypropylene label that is oil & water-resistant. Gives a "no-label" look. Great label option for products that require exposure to water, oil, moisture or refrigeration. Not recommended for writing.

White Vinyl (Outdoor/Indoor)
UV-resistant gloss laminated vinyl self-adhesive label. Our thickest and most durable sticker material. Best label for outdoor exposure.

Silver Metallic BOPP
Polypropylene label that is oil & water-resistant. Makes any color look metallic. Can withstand exposure to water, oil, moisture or refrigeration. Not recommended for writing.

White Vellum Texture - Estate #8
Warm white adhesive paper with a tactile paper feel. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable when no additional coating is applied.

White Laid Texture - Estate #4
White adhesive paper with a subtle linear texture. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable when no additional coating is applied.

Cream Laid Texture - Estate #9
Cream colored adhesive paper with a subtle linear texture. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable when no additional coating is applied.

Download Front and Back Label Templates

PrintPlace offers free layout templates for your label designs. The templates come with margins and lines as a guide for the printing process. Please note that the labels will be printed on a roll with the front and back labels alternating on the strip, with the width side being the dispensing edge.

Make your design work with these templates and contact our prepress team to clarify and approve your final labels.

Final Dimensions
Description
Download
2" x 2" - Label sets
Square
2" x 2" Label Sets
Circle
2.5" x 1.5" - Label Sets
Oval
2.5" x 1.5" - Label Sets
Rectangle
3" x 2" - Label Sets
Rectangle
3" x 3" - Label Sets
Circle
3" x 3" - Label Sets
Square
3" x 2" - Label Sets
Oval
4" x 3" - Label Sets
Oval
4" x 2" - Label Sets
Rectangle
4" x 3" - Label Sets
Rectangle
4" x 2" - Label Sets
Oval
5" x 4" - Label Sets
Oval
5" x 4" - Label set
Rectangle